Tag: netflix
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We undertook a critical analysis of the Netflix big data case study – conclusion: Big data is not always a big solution – is that a big surprise?
Questions 1. What are some case studies which can demonstrate the positive potential of data analytics on reducing subscription churn? 2. What are some risks to consider regarding the application of data analytics to customer understanding customer preferences? 3. What are priorities for consideration (organization-wide) in implementing customer analytics? Turnaround Time 9 days (average…